Macedon Technologies the most important APPIAN partner and distributor on the East Coast of the United States, with then 100 private, federal and North American clients and is a Fortune 500 company. Macedon Technologies seeks to enter into a process of internal and external transformation that paves the way to a new decade of corporate and business success.
Our Branding service consisted of extensive research on the competition’s background. We researched the most important IT companies in the USA in order to create a unique and creative identity.
To achieve a solid concept that represented the values of the brand, we created creative whiteboards, hand drawings, visual references and a long list of icons or symbols that resulted in a solid, timeless graphic design that represents the DNA of Macedon Technologies.